Why Social Media Is Crucial To Your Business

Posted on May 14, 2013

US-based answering service graphicSocial media is dominating the world right now, and your business should be part of that. Businesses didn’t have social media 10 or 15 years ago, but today it is an important part of creating a thriving business. Getting your company involved with social-media platforms is the surest way to find new customers, communicate with current customers and promote your business image.


Customers like to communicate with companies they use. It allows them to feel like that company cares. Social-media profiles can communicate with customers by posts and recommendations. You can ask questions and get fast answers. It’s a win-win situation for everyone.


You can advertise a new sale, freebie or other promotions using your social-media pages. Give fans exclusive coupons to get them interested in buying. This is just one of many ways you can make your customers feel important and appreciated.


Customers can leave feedback on your page. This can be good or bad, but it’s most often a good thing. Recommendations from lots of fans can boost your company reputation. When a new fan visits your page, they will see those recommendations first. It’s good to show you care about fans by responding to individual posts too.

Word Of Mouth

Social-media pages offer you an opportunity to get tons of traffic through word-of-mouth marketing. People can see what their friends are liking and posting, and this will in turn help those finds find your business. This could mean tons of new customers on a regular basis. Being part of social media is an easy way to get people talking.

More Google Results

The more your business name is out there, the more people will see you. Having social-media pages that have your business information is often enough to get recognition and build reputation. If a person were to search your company name, they should be able to find several social-media profiles and your website.

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